International Business Model Developer specialisation programme: an international melting pot, fostering an ever-growing intercultural and professional exchange.


For five weeks, Mr Paul Martin, Associate Professor at Montpellier Business School, along with Mr Charles Pourreau and Mr Julien Côte, has led the International Business Model Developer specialisation programme with 35 continuing second-year master’s students and 28 International Business MSc students. Reflection on this English-taught specialisation course for students from some 20 countries.

During the final part of the master’s degree, the International Business Model Developer specialisation aims to give students the skills and versatility for identifying and adapting to profit-centre value creation opportunities, particularly at an international level. Accordingly, the programme is dominated by international students and continuing students looking for their first job abroad. But they’re no longer the only ones, since the big news this year is that the course will be offered a second time, so that students on apprenticeships can also take part.

“We decided to offer the IBMD specialisation course a second time to respond to the expectations of continuing students and apprenticeship students”, explains Paul Martin. “The continuing students have just finished their programme. This March sees the start of the IBMD specialisation for the apprenticeship students, with one week per month until July. They’ll have the same curriculum, but different speakers. We’re expecting to have around 60 students.”

In this specialisation programme, students are encouraged to work on their preferred sector and geographic area. By studying the business models, scope and potential targets of key players, they become experts in the sector, its constituent parts, and its international evolution. At the same time, around 100 hours of strategic courses are given by business leaders and international specialists.

“In terms of speakers, we also have the chance to welcome back more and more graduates who have taken the IBMD specialisation course in previous years”, Paul Martin continues. “Some of them are at large international companies that are recruiting, so they come to talk about their experiences and interact with students, as well as indicate what they’re looking for in terms of employees. We’ve had speakers from every continent, either in person or by videoconference. Visits from Mr Thierry Logeais, Business Development Director at Nexans, and Ms Agathe Boidin, President of Orchestra-Prémaman USA and Vice-President of the Orchestra Group, were a big hit with the students. There was also a specific Start-up Week led by Mr Charles Lebœuf, in which students worked on their business models and business plans.”

This was not the only high point of these five weeks devoted to international business. “The traditional business game at the beginning of the specialisation programme made it possible to create a good state of mind. Last year the principle was the same, that is, introducing global development through a dedicated business game. By the way, congratulations to the Panthera team, who won!”

Professor Martin thanks all the students on his specialisation course for their commitment to the programme, and welcomes the apprenticeship students who will take this course for the first time next month.

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